Kindle Textbook Rentals Join Crowded Field

August 2011
Educational Marketer;8/1/2011, Vol. 42 Issue 16, p1
Trade Publication
The article reports on the increasing demand for Kindle textbook rentals. It states that Amazon.com Inc. unveiled a college textbook rental plan that adopted the Kindle electronic reader (ereader) application. It mentions that the Kindle rental program allows students to rent digital texts for one month that offers a savings of almost 80% off the price of a new textbook. It adds that Inkling Systems Inc. built textbooks to the iPad, which can be found on its sites.


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