TITLE

Key to the cold call is take control of the conversation

AUTHOR(S)
Gitomer, Jeffrey
PUB. DATE
April 2002
SOURCE
Warsaw Business Journal;4/8/2002, Vol. 8 Issue 14, p12
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Provides several guidelines in achieving phone control in order to gain sales success. Establishment of leadership to gain customer confidence; Importance of setting an objectives before the conversation; Application of various selling techniques and tactics.
ACCESSION #
6506689

 

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