TITLE

SME EXPORTERS ACCESS ONLINE MARKETS

AUTHOR(S)
SALCEDO, DANIEL
PUB. DATE
March 2011
SOURCE
International Trade Forum;2011, Issue 1, p21
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article discusses the utilization of online markets by small and medium enterprises (SME). SME exporters reportedly tap multiple channels to determine which works best for them in increasing their share in the market. SME exporters use online marketplaces like Amazon.com and eBay.com and even social networking to promote their products. With the help of the Internet and Trade Promotion Organizations (TPOs), worldwide e-commerce and trade is expected to get a double boost by 2013.
ACCESSION #
65052124

 

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