March 2011
International Trade Forum;2011, Issue 1, p21
Academic Journal
The article discusses the utilization of online markets by small and medium enterprises (SME). SME exporters reportedly tap multiple channels to determine which works best for them in increasing their share in the market. SME exporters use online marketplaces like Amazon.com and eBay.com and even social networking to promote their products. With the help of the Internet and Trade Promotion Organizations (TPOs), worldwide e-commerce and trade is expected to get a double boost by 2013.


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