Djuice Squeezes Disney Brand Into Handsets

Quigley, Paul
April 2002
Wireless Week;4/8/2002, Vol. 8 Issue 14, p17
Trade Publication
Reports on the agreement between Djuice and Walt Disney Internet Group that aimed to bring Disney-branded content to mobile communication users in the Nordic regions, as of April 2002. Details on the content; Importance of the Nordic deal for Walt Disney; Remarks from Djuice's chief executive.


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