Cable Nets Won't Belly Up to Booze Ads

Forkan, Jim
April 2002
Multichannel News;4/1/2002, Vol. 23 Issue 13, p14
Reports the decline of Peacock Network in accepting liquor advertising. Acceptance of NBC a campaign from Guinness-UDV North America Smirnoff vodka; Conviction of rival broadcast networks in holding to the ban; Amount spent by the liquor company on advertisements.


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