Get Your 15 Minutes

Leyes, Maggie
April 2002
Advisor Today;Apr2002, Vol. 97 Issue 4, p84
Trade Publication
Provides techniques on getting media and press coverage in the insurance and financial advising industry as of April 2002. Guideline on making a press release; Kinds of news that get coverage on television; Factors to consider when dealing with the press.


Related Articles

  • New privacy act is a headache for TV. Barnhart, Aaron // Electronic Media;11/25/2002, Vol. 21 Issue 47, p7 

    Discusses the effect of U.S. Health Insurance Portability and Accountability Act on television coverage of news events. Details of the Act; Importance of partnership between hospitals and local media.

  • noted.  // Business Today;12/16/2007, Vol. 16 Issue 25, p48 

    The article offers business news briefs from India. The television news channel Aaj Tak won the award for the Best Hindi News Channel at the Indian Telly Awards 2007. Life Insurance Corp. (LIC) of India has been selected by the Pension Fund Regulatory Development Authority to sponsor a company...

  • WHAT IS TELEVISION STUDIES? King, Noel // Framework: The Journal of Cinema & Media;1984, Issue 25, p111 

    The article discusses various reports in this issue, including one by Jeanne Allen on the way it took 20 years to implement television and another by Robert Stam on television news.

  • News is the news at local TV stations. Block, Valerie // Crain's New York Business;10/7/2002, Vol. 18 Issue 40, p3 

    Reports the growth of advertising rate in local television stations in New York City. Addition of Fox-5's of news programs to its schedule; Overall revenue gained from local news; Reason of stations for charging higher rates for news spots.

  • Rock 'em, shock 'em. Wilson, Mike // Quill;Mar94, Vol. 82 Issue 2, p33 

    Discusses WSVN-TV in Miami, Fla.'s style of new reporting. Illustration in its coverage of Tonya Harding by WSVN's John Urchin; Comparison with `A Current Affair' tabloid news show; Comments from station senior Vice President Joel Cheatwood.

  • Ignoring the news of religion. Bozell III, L. Brent // Indianapolis Business Journal;4/15/96, Vol. 17 Issue 4, p6B 

    Focuses on how the American news networks treat religion. Bias against traditional religion; Survey of network religion coverage.

  • Derailing the gravy train.  // Broadcasting & Cable;07/19/99, Vol. 129 Issue 30, p78 

    Editorial. Comments on the attempt of the sales department of Fox's affiliate television station in Chattanooga, Tennessee, to sell positive news reports about area-based companies. Sales attempt as a violation of standards of television journalism.

  • Bringing the World to Local TV. Donovan, Sharon // Broadcasting & Cable;06/19/2000, Vol. 130 Issue 26, p18A 

    Features CNN Newsource, Cable News Network's local news network in the United States. Number of television station affiliates; News-gathering operations.

  • Boom and Gloom at News Channels. Breznick, Alan // Broadcasting & Cable;11/22/2004, Vol. 134 Issue 47, p26 

    Reports on the market status of cable television news channels in the U.S., as of November 2004. Success of local cable news channels in attracting viewers and advertisers; Reasons for the poor performance of some local cable news operations; Factors affecting performance of national and local...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics