New promotion: Buy a bed and save an animal

May 1998
Cabinet Maker;05/15/98, Issue 5088, p33
Trade Publication
Focuses on the efforts of furniture retailer David Phipp to help Marwell Zoo in Great Britain through his National Bed Month promotion. Adoption of Ivan the Siberian Tiger in exchange for a cheque worth 2,675 British pounds; Donation of 10 pounds to the zoo for every bed sold; Other firms involved in the promotion.


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