On Hybridization

August 2011
Creative Review;Aug2011, Vol. 31 Issue 8, p40
A reprint is presented of an essay "On Hybridization," by Rick Poyner, which was first published in a 2002 issue of "Harvard Design Magazine," and published in 2006 in Poyner's book "Designing Pornotopia." The author discusses the hybridity between design and art in the design world and the blending together of cultural ideas and their artistic expression with business interests, which are increasingly dependent on their commercialization.


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