TITLE

APLICACIÓN DE HERRAMIENTAS DE CALIDAD PARA EL INCREMENTO DE LA PRODUCTIVIDAD EN LA EMPRESA SOLUCIONES COPISER

AUTHOR(S)
Cienfuegos, Sandra Patricia de la Garza; Sánchez, Roberto Gerardo Adán; Manuel de Jesús Vázquez Franco
PUB. DATE
June 2011
SOURCE
Global Conference on Business & Finance Proceedings;Jun2011, Vol. 6 Issue 2, p879
SOURCE TYPE
Conference Proceeding
DOC. TYPE
Article
ABSTRACT
The implementation of the strategy is the key step of this project, as a strategy is as good as its implementation. That is, by far the strategy has been very well thought out, if the execution is not accompanied by talent management and leadership, the strategy will not work. Making a diagnosis of the organization to identify performance gaps, strengths, weaknesses and areas of opportunity.The objective of this project is to increase business productivity solutions COPISA by implementing a quality model. Whose main focus will be to raise the level of customer satisfaction The methodology is a mixed qualitative as it went to the document and quantitative information where utlizando techniques were interviews, was selected a sample of 33 clients, so we used a home made instrument. In addition to research of documents, statistical records and interviews with customers and suppliers to measure the quality of service. Finally there is the evaluation of results where to measure, compare and evaluate the results imply propose the implementation of quality strategy to increase the competitiveness of the company.
ACCESSION #
63871162

 

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