Out the Gate: ESPN's Longhorn Network

Reynolds, Mike
July 2011
Multichannel News;7/18/2011, Vol. 32 Issue 28, p9
The article reports on the efforts of ESPN, the owner of University of Texas (UT) Longhorn Network, to find an affiliate satellite carrier for the channel before its launch on August 26, 2011. ESPN executive vice president of sales and marketing David Preschlack says that they are talking with every satellite carrier and are comfortable in the deals they made. It also mentions that ESPN will launch a dedicated website in addition to the linear service as well as a Longhorn video application.


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