Embracing a New Market

Agypt, Ron
August 2011
Agent's Sales Journal;Aug2011, Vol. 14 Issue 8, p26
The article discusses four truths which could foster revenue growth for insurance advisors and agents within the voluntary benefits industry one fully understood. It mentions that disruptive markets can boost revenue. It says that agents and brokers play a critical role in such growth through education of workers and partnership with clients. It adds that provision of benefits packages will leverage loyalty of existing customers.


Related Articles

  • Benefit brokers--evolution or extinction? Bell, Bruce // Employee Benefit News Canada;Mar/Apr2007, Vol. 4 Issue 2, p17 

    The article presents communication and marketing strategies and other career tips for employee and group insurance consultants and brokers. In order to stay competitive, insurance brokers must regularly update their knowledge on group health insurance market. Using consultative approach will...

  • The adviser's Swiss Army knife. GRISWOLD, NELSON L. // Employee Benefit Adviser;Jun2011, Vol. 9 Issue 6, p22 

    The article presents information on advisory selling, a technique that can be used in selling employee fringe benefits programs. It notes that in advisory selling, advisory brokers examine the prospect's negative points and identify which ones can be solved using the broker's products and/or...

  • Are brokers just whistling past the graveyard?  // Benefits Selling;Oct2011, Vol. 9 Issue 10, p14 

    The article presents statistics on health insurance brokers in the U.S. as of October 2011, including large brokers' confidence about their firms' growth potential, brokers' optimism about enhancing their consulting services, and the growth of employer-paid medical insurance.

  • Is your insurance broker lazy? 5 questions to weed out slackers.  // HR Specialist: Compensation & Benefits;Feb2014, Vol. 9 Issue 2, p4 

    The article offers some strategies for U.S. employers which consider hiring a health insurance broker. It suggests asking for references from some companies within and outside the industry, and requiring a broker for benchmark data which include companies that are not clients. Also outlined are...

  • Existing programs, new products and better agents crucial to uninsured fix. Whiddon, Robert L. // Employee Benefit Adviser;Nov2007, Vol. 5 Issue 11, p54 

    The article presents responses from leading advisers when asked how they would solve the uninsurable problem. Robelynn Abadie of Abadie Financial Services states that agents should make sure that insurance is offered by employers. Lawrence Lounds of Security First Benefits suggests that agents...

  • Sea change or much ado about nothing? Brazzell, Bonnie; Lowerre, Gil // Benefits Selling;Jan2015, Vol. 13 Issue 1, p32 

    The article discusses how public insurance exchanges affect the employee benefits industry in the U.S. Topics covered include the use of the exchanges by brokers for benefit offerings as well as the percentage of brokers in the country that are leveraging public exchanges. Also mentioned is the...

  • How To Get Your Broker-Dealer To Bend Over Backward For You. Connolly, George // National Underwriter / Life & Health Financial Services;7/31/2006, Vol. 110 Issue 29, p14 

    The article presents tips on how insurance advisors can have a healthy relationship with their broker-dealer (B-D) in the U.S. Because the interests of B-D and advisors overlap almost completely, they should maintain good communication. Because B-D can enhance advisors' success with clients,...

  • 10 Ways To Become An 'Ideal Advisor' To Your Broker-Dealer.  // National Underwriter / Life & Health Financial Services;7/31/2006, Vol. 110 Issue 29, p14 

    The article presents tips on how insurance advisors/agents can become an ideal advisor to their broker-dealer (B-D) in the U.S. Advisors/agents should establish a good partnership with their B-D. They should be proactive in communicating with their B-D. Advisors/agents should have a conversation...

  • 10 Best Slideshows of 2014.  // Insurancenetworking.com;12/17/2014, p1 

    The article offers information on the 10 best slideshows of 2014 related to insurance. One slideshow featured is the five reasons insurers should keep tabs on Google. The other is about the eight ways to become an angent-preferred carrier. Another is about the 14 mobile metrics that matter to...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics