TITLE

PLAYING TO the crowd

AUTHOR(S)
Callahan, Kathleen
PUB. DATE
July 2011
SOURCE
New Hampshire Business Review;7/15/2011, Vol. 33 Issue 14, p1
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the successful business story of audio engineer Thomas Young who created Ironbuds earbuds in Durham, New Hampshire. It chronicles how Young was able to find a manufacturing partner when he submitted his project in the Internet through Kickstarter.com web site that provides funding platforms for entrepreneurs and artists. It also mentions the growth of Young's business through the help of the crowdfunding service, a new kind of fundraising model offered by Kickstarter.
ACCESSION #
62852784

 

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