Sales Force Automation: Rent or Buy?

Ozawa, Mark
October 2000
Hospitality Upgrade;Fall2000, p1
Trade Publication
The article focuses on application service providers (ASPs) and their benefits in the hotel industry. It states that ASPs are a fresh way by software companies to provide businesses with all kinds of software applications. It highlights several benefits of ASPs in the industry including a modification in the cost structure for buying new application, reduction in the technical support requirements, and easy usage of the application.


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