TITLE

Electronic Distribution: Understanding and Maximizing a Hotel's Electronic Distribution Options

AUTHOR(S)
Burns, John
PUB. DATE
October 2000
SOURCE
Hospitality Upgrade;Fall2000, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the importance of electronic distribution channels in the hotel industry and its options. It says that electronic distribution helps in gaining reservations through global distribution systems (GDS) and Internet. It states that GDS considers various factors including its availability, booking mechanism for consortia, and use of travel agents. Moreover, Internet web sites are specialty sales sites as the web sites use various models such as discounted prices and auctions.
ACCESSION #
62828155

 

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