TITLE

Discovery, Cox Test Interactive Kiosk

AUTHOR(S)
Hogan, Monica
PUB. DATE
February 2002
SOURCE
Multichannel News;2/25/2002, Vol. 23 Issue 8, p26
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports the partnership of Cox Communications Inc. and Discovery Networks Inc. to launch the interactive retail kiosk at the Discovery Store in Rhode Island. Accessibility of programmer's broadband content; Support of the Discovery Store on the promotion of Discovery Channel affiliates; Influence of kiosks on the increase of brand awareness for the operator.
ACCESSION #
6282486

 

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