TITLE

It's not academic anymore

AUTHOR(S)
Raz, Tahl
PUB. DATE
March 2002
SOURCE
Inc.;Mar2002, Vol. 24 Issue 3, p22
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on the scooter business of the limited liability corporation Nova Cruz Products. Background on the relationship between product designer Jeff Smith and his consultant, professor Karl Ulrich; History of the Nova Cruz scooter business; Sales and competition performance of the company.
ACCESSION #
6268783

 

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