TITLE

Volvo makes push to boost used-car sales

AUTHOR(S)
Sawyers, Arlena
PUB. DATE
February 2002
SOURCE
Automotive News;2/4/2002, Vol. 76 Issue 5969, p35
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports the move of Volvo Cars of North America Inc. in improving used vehicle sales. Forecast on the sales of off-lease vehicles; Development of advertising campaigns; Implication of the initiatives for used vehicle sales.
ACCESSION #
6149353

 

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