Volvo makes push to boost used-car sales

Sawyers, Arlena
February 2002
Automotive News;2/4/2002, Vol. 76 Issue 5969, p35
Trade Publication
Reports the move of Volvo Cars of North America Inc. in improving used vehicle sales. Forecast on the sales of off-lease vehicles; Development of advertising campaigns; Implication of the initiatives for used vehicle sales.


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