Following Blue Shield's lead: Will move to cap profits inspire other insurers?

Barr, Paul
June 2011
Modern Healthcare;6/13/2011, Vol. 41 Issue 24, p8
Trade Publication
The article focuses on the decision of Blue Shield of California to impose a cap on its profit margin. Also, the insurer has pledged to refund 180 million U.S. dollars to members, providers and an affiliated nonprofit foundation. Particular focus is given to the goal of the policy change. Bruce Bodaken of Blue Shield of California explains that they are prioritizing affordability over profit. The California Department of Managed Health Care has asked the insurer in April 2011 to explain its rate increases for members covered by individual plans.


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