TITLE

RDA, Princeton Review Sell Low-Performing Businesses

PUB. DATE
December 2008
SOURCE
Educational Marketer;12/8/2008, Vol. 39 Issue 24, p5
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that the Reader's Digest Association (RDA) and Princeton Review Inc. are selling their struggling and low-performing K-12 businesses. It notes that Readers's Digest has aimed to sell its Books Are Fun business to Imagine Nation Books within the month. It reveals that Princeton Review also hopes to close the deal for its K-12 Services
ACCESSION #
61355947

 

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