EM PULSE: Used Textbooks on Campus
- BIG SPENDERS. // Scholastic Administrator;Aug2009, Vol. 9 Issue 1, p14
The article presents statistics on the amount of the expenditures spent for textbooks in California, Texas, and Florida.
- Open Territory Sales Stronger than Adoption States in January. // Educational Marketer;3/29/2010, Vol. 41 Issue 7, p7
The article focuses on the growth of net sales revenue of textbooks in open territories compared to the sales in adoption states in the U.S. as revealed in the monthly sales report from the Association of American Publishers. It notes that publishers are anticipating growth in 2010 especially...
- College Texts Net Sales Improve in Sept. // Educational Marketer;12/5/2011, Vol. 42 Issue 24, p4
The article offers information on the monthly sales report from the Association of American Publishers which indicates an increased net sales of textbooks in September 2011.
- His customers don't go buy the book. // Business North Carolina;Oct2001, Vol. 21 Issue 10, p79
Features textbook salesman Paul Elliot from Raleigh, North Carolina. Educational background; Information on the OpenMind Publishing Group he launched; Career background.
- PreK-12 Textbook, Supplemental Sales Improve 9.3% in August. // Educational Marketer;10/15/2007, Vol. 38 Issue 20, p3
The article reports that the textbook net sales in August are up into 9.6% from the same month of 2006 as stated by the sales report from the Association of American Publishers. According to the author, driven by purchasing in adoption states, the supplemental materials improved. He emphasized...
- PreK-12 Sales Improve Slightly in Feb., Driven by Open Territories. // Educational Marketer;5/12/2008, Vol. 39 Issue 10, p3
The articles reports on the performance of PreK-12 textbook and supplemental sales in the U.S. According to monthly sales reports from the Association of American Publishers, the total sales of PreK-12 textbook dropped to 1% to 154.4 million dollars in the first two months of 2008, compared with...
- PreK-12 Sales Continue Decline, but Pace Slows. // Educational Marketer;4/27/2009, Vol. 40 Issue 9, p1
The article reports on the slow rate of decline in sales in PreK-12 market in the U.S. in February 2009. It states that sales of textbooks in adoption states increased 3.9% to 24.7 million which implies a significant decrease compared to the same month in 2008. It notes the decline of textbook...
- PreK-12 Sales Continue to Show Decline. // Educational Marketer;6/22/2009, Vol. 40 Issue 13, p6
The article reports that the net sales of PreK-12 textbook and supplemental materials has continued to increase in 2009 compared to its figure in April 2008. It states that the net sales totaled to 154.8 million dollars down 23.4% compared to the same period in 2008. It tells that net sales of...
- Monopolists that advertise with recyclable free samples: Beware of professors selling gifts? Bremmer, Dale; Mazur, Michael // Southern Economic Journal;Apr93, Vol. 59 Issue 4, p803
Presents a model how free examination copies affect the textbook market. Free examination copies as advertising; Publishers' profit maximizing price; Second-hand market.