Pearson to Acquire Chinese English-Language Schools

May 2008
Educational Marketer;5/12/2008, Vol. 39 Issue 10, p1
Trade Publication
The article reports on the plans of Pearson Harcourt International to expand its business in China with the acquisition of 15 English-Language schools in the country. It states that competitors were leaving the international education market but Pearson is looking to grow its 2 billion international education. It notes that Pearson targets the market outside the U.S. where an interest in education in learning English is supported by both the government and individuals.


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