TITLE

Pearson to Acquire Chinese English-Language Schools

PUB. DATE
May 2008
SOURCE
Educational Marketer;5/12/2008, Vol. 39 Issue 10, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the plans of Pearson Harcourt International to expand its business in China with the acquisition of 15 English-Language schools in the country. It states that competitors were leaving the international education market but Pearson is looking to grow its 2 billion international education. It notes that Pearson targets the market outside the U.S. where an interest in education in learning English is supported by both the government and individuals.
ACCESSION #
61355816

 

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