College Stores Grapple with Demands of Digital Era

March 2008
Educational Marketer;3/17/2008, Vol. 39 Issue 6, p1
Trade Publication
The article reports on the challenges faced by college bookstores with the demands of digital publishing in the U.S. It mentions that bookstore operators are preventing the occurrence of obsolescence as book content moves to digital delivery with the increase in sales. The roadblocks to the utilization of electronic content are slowly decreasing due to the emergence of industry standards and its digital rights management are becoming less difficult.


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