TITLE

REACHING MOBILE USERS WITH QR CODES

AUTHOR(S)
Hampton, Dantrea; Peach, Amanda; Rawlins, Benjamin
PUB. DATE
May 2011
SOURCE
Kentucky Libraries;Spring2011, Vol. 75 Issue 2, p6
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article focuses on the application of Quick Response (QR) code technology for various libraries. It states that librarians as well as the libraries should determine ways to connect the digital divide between the online and physical environment so that mobile users could be reached. Moreover, it examines the use of the codes for retail marketing, QR coded passport application process in Canada, and air travel.
ACCESSION #
61015919

 

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