Sealy going for the gold at the Winter Olympics

Perry, David
February 2002
Furniture/Today;2/11/2002, Vol. 26 Issue 23, p24
Trade Publication
Commends on the reliability of mattresses used by the Olympics winners from Sealy Corp. in Salt Lake City, Utah. Use of Sealy beddings during nights; Variety of Olympic promotions for the Sealy retailers; Interview with Dot Richardson, an Olympic gold medalist and spokesperson of Sealy's Sleep Wellness campaign.


Related Articles

  • Sealy supports Olympic athletes.  // Furniture/Today;7/19/2004, Vol. 28 Issue 45, p34 

    Reports on the sponsorship of Sealy Corp. for the 2004 U.S. Olympic team. Provision of mattresses by the company; Number of athletes with a sponsorship agreements with the company; Support of the company in the athletes.

  • How to Be a Good Sport and Have Fun in Bed. Janoff, Barry // Brandweek;5/17/2004, Vol. 45 Issue 20, p49 

    Describes the television advertisements of Sealy created by Mullen highlighting its position as the official mattress supplier of the 2004 U.S. Olympic team.

  • Two Sealy employees help carry Olympic torch.  // Furniture/Today;12/10/2001, Vol. 26 Issue 14, p2 

    Reports the recognition of Bobby Hower and Maria Lisa Dos Reis, employees of Sealy Corp. as carriers of the torch during the 2002 Olympic and Paralympic Winter Games in North Carolina. Positions of the employees; Benefits given to both workers; Sponsorship of Sealy for the Olympics.

  • Sealy leaps into latex with Reflexions group. Thomas, Larry // Furniture/Today;05/07/2001, Vol. 25 Issue 34, p59 

    Comments on furniture firm Sealy's use of latex in its product lineup. Re-merchandising of the Carrington Chase line; Retail price range of Reflexions sleep products; Potential dominance of latex among bedding products.

  • One-sided Posturepedic to offer unibody construction. Perry, David // Furniture/Today;3/24/2003, Vol. 27 Issue 29, p2 

    Features Sealy Corp.'s Posturepedic line that features the furniture industry's first 'UniCased Construction' in the mattress in the United States. Features; Usability; Physical description.

  • SEALY: BUGSHIELD.  // Cabinet Maker;4/29/2011, Issue 5735, p19 

    The article reports on the move of Sealy Inc. to develop a brand new collection of beds and mattresses containing BugShield, as part of their Smart Fibres range, to combat and prevent bed bug infestations.

  • Sealy flips to one-sided. Perry, David // Furniture/Today;2/3/2003, Vol. 27 Issue 22, p1 

    Reports on the one-sided Posturepedic line of mattresses from Sealy in Trinity, North Carolina. Technology used in the bedding products; Details on the Stearns & Foster line; Reason for the introduction of the one-sided product line.

  • Sealy's Dynasty Series.  // Hotel & Accommodation Management;Jun2011, Vol. 15 Issue 3, p56 

    The article offers brief information on Dynasty Series mattress sets from Sealy Inc.

  • S&F to donate $1M in mattresses to Salvation Army.  // Furniture/Today;1/24/2011, Vol. 35 Issue 21, p118 

    The article reports on the announcement rendered by Stearns & Foster regarding its mattresses worth one million U.S. dollars donated to The Salvation Army in Archdale, North Carolina.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics