TITLE

Scratching for Shelf Space

AUTHOR(S)
Neel, K. C.
PUB. DATE
May 2011
SOURCE
Multichannel News;5/2/2011, Vol. 32 Issue 18, p5
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article discusses the struggle of independent programming networks to penetrate the success of getting ahead and having permanent distributors to the network. It says that an independent network which includes the Tennis Channel Inc., Comcast Corp., and the Cox Communication must continually prove they have strong financial model to get the interest of the operators. It also includes that various independent networks such as Sportsman Channel Inc. provides local marketing support.
ACCESSION #
60898293

 

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