The art of making sales … from those who do it best

Graham, John
March 2011
Proofs;Mar2011, Vol. 94 Issue 2, p15
Trade Publication
The article relates the stories of salespeople who have been successful in practicing their profession. While prospecting an auto dealer for his life insurance product, Preston Diamond of the Institute of WorkComp Professionals learned to see through the customer's eye if he wanted to close a sale. Richard B. Lockwood was able to bring over 100 community banks as clients of Bankers' Bank Northeast. Meanwhile, ETS International president John M. Greene was able to establish and sell companies, such as CTS International which he sold to Carey Limousine.


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