2 Different CUs, One Strategy With Mobile

Passman, Aaron
May 2011
Credit Union Journal;5/9/2011, Vol. 15 Issue 18, p16
Trade Publication
The article focuses on federal credit unions (FCUs) that have launched mobile banking to attract more members such as Salt Lake City- based Mountain America FCU in Utah which focused on cell phones and Call FCU in Richmond, Virginia which uses iPhone platform.


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