Serving Up the 'Yo' Factor

April 2011
Forbes Asia;Apr2011, Vol. 7 Issue 5, p40
The article focuses on the successful coffee business of Indian businessman V. G. Siddhartha, owner of the company Coffee Day Resorts. It presents a brief on Sinddhartha's personal life and his career as a businessman and mentions the establishment of coffee retail brand Cafe Coffee Day (CCD) in 1996. It also states about Siddhartha's international coffee business.


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