- How persuasive are you? Arkin, Joseph // Air Conditioning Heating & Refrigeration News;7/4/94, Vol. 192 Issue 10, p7
Presents a true or false quiz to show how persuasive tactics compare with those of motivation experts. Suggested answers.
- When motivation backfires: Optimal levels of motivation as a function of cognitive capacity in information relevance perception and social judgment. Roets, Arne; Van Hiel, Alain; Kruglanski, Arie // Motivation & Emotion;Jun2013, Vol. 37 Issue 2, p261
Motivation and cognitive capacity are central variables in major models of social judgment and persuasion. However, the exact nature of their interplay in judgment processes has remained ambiguous. The present paper reports on two experimental studies tackling this issue. In Study 1 we...
- Washback in language assessment. GREEN, ANTHONY // International Journal of English Studies;2013, Vol. 13 Issue 2, p39
This paper reviews the progress made in washback studies over the quarter century since Hughes' (1989) placed it at the centre of his textbook Testing for Language Teachers. Research into washback and the development of models of washback are described and an agenda is suggested for test...
- PersuasiÃ³n: la mÃ©dula del buen directivo. SALCEDO, Antonio; VILLARES, Mª Isabel // Capital Humano;feb2014, Vol. 27 Issue 284, p50
No abstract available.
- The vulnerability of defensiveness: The impact of persuasion attempts and processing motivations on trust. Guo, Wenxia; Main, Kelley // Marketing Letters;Dec2012, Vol. 23 Issue 4, p959
People are generally defense motivated during interactions with salesclerks. In this research, we demonstrate that defense motivation can make consumers vulnerable to a less stereotypical persuasion attempt as compared to a more stereotypical one. The consequence is that consumers are willing to...
- Self-Monitoring, Opinion Leadership and Opinion Seeking: a Sociomotivational Approach. Rose, Paul; Kim, JongHan // Current Psychology;Sep2011, Vol. 30 Issue 3, p203
In complex markets characterized by abundant choice, many people assume the roles of opinion leaders and opinion seekers. Understanding people who gravitate toward these roles is a priority for consumer psychologists, because the effectiveness of large-scale persuasion often depends on...
- Incentivized Persuaders are Less Effective: Evidence from Fundraising Experiments. Barasch, Alixandra; Berman, Jonathan; Small, Deborah // Advances in Consumer Research;2014, Vol. 42, p405
The article discusses a study that investigated whether incentives affect the quality of work in perverse ways. Topics covered include the direct negative effect of incentives on the ability of an individual to persuade others to support a cause, the negative consequences of tainting motives...
- Modeling the efficacy of persuasive strategies for different gamer types in serious games for health. Orji, Rita; Vassileva, Julita; Mandryk, Regan // User Modeling & User-Adapted Interaction;Dec2014, Vol. 24 Issue 5, p453
Persuasive games for health are designed to alter human behavior or attitude using various Persuasive Technology (PT) strategies. Recent years have witnessed an increasing number of such games, which treat players as a monolithic group by adopting a one-size-fits-all design approach. Studies of...
- Passion will follow after skills. Redfern Jones, Jane // Nursing Standard;9/23/2015, Vol. 30 Issue 4, p65
Traditional careers advice tends to focus on a passive approach to finding your dream job: pick a job listing; apply; wait for a response. Get the job, perform your duties, wait for a promotion. Wait, repeat, stagnate. But a wait-and-see attitude to career planning is rarely the path to success.