TITLE

It's Time To Reinvest In Marketing & Training

AUTHOR(S)
Bartlett, Michael
PUB. DATE
April 2011
SOURCE
Credit Union Journal;4/11/2011, Vol. 15 Issue 14, p15
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article offers the insights of Business Development for the Financial Institution Group vice president for Southwest Business Corp. (SWBC) Cory Jefferies regarding the need of credit unions to put effort and finance resources into employee training and development, and marketing.
ACCESSION #
60041328

 

Related Articles

  • Next Generation of CU Leaders Boost Careers and Industry. Chilingerian, Natasha // Credit Union Times;5/25/2011, Vol. 22 Issue 20, p16 

    The article focuses on the creation of several groups of young professionals to boost career development and credit unions. It says that these groups, like CUnext: Young Leaders of Kansas formed by Kansas Credit Union Association in April 2011, were formed to allow young professionals to enhance...

  • QUENCH THE THIRST. Landolt, Sara Cox // Credit Union Management;May2002, Vol. 25 Issue 5, p20 

    Offers a look at the career development programs of credit unions in the U.S. for their employees. Information on the formal programs of the CUNA Credit Union; Levels and rewards of the career advancement program of the Spectrum Federal Credit Union; Skills that employees need to acquire.

  • CUs See Big Boost In Penetration After Implementing Training Program. Blumenfield, Matt // Credit Union Journal;9/8/2008, Vol. 12 Issue 36, p12 

    The article offers information on the development program offered by the Credit Union National Association (CUNA) Mutual Group to provide employee training to improve member penetration in terms of insurance sales. It states that the program has been used by Credit Union 1 and Heartland Credit...

  • Using a Compliance Calendar to Manage the Compliance Function � 2013.  // Credit Union Regulatory Compliance Report;2012, Vol. 19 Issue 12, p7 

    A calendar of events related to Credit Union Regulatory Compliance in the U.S. from January 1 to December 15, 2013 is presented including the increase of Annual Regulation Z/M threshold on January 1, the conduct of robbery and physical security training of credit union employees on June 9, and...

  • Reap the benefits of creative training solutions. Peterson, Amy // Credit Union Magazine;Oct99, Vol. 65 Issue 10, p29 

    Cites the benefits of creative training solutions in credit unions in the United States. Correlation between employee training and job satisfaction; Significance of mentoring programs; Key responsibility of managers in employee training.

  • CUs Can Fight Elder Fraud.  // Credit Union Newswatch;3/8/2010, p8 

    The article reports on the capability of the credit union staff to prevent elderly fraudulent activity through the training of its staff in the U.S.

  • Shutting Down the Rumor Mill. Tanner, Rae // Credit Union Executive Journal;Mar/Apr98, Vol. 38 Issue 2, p15 

    Offers tips on how to make employees respect a credit union's confidentiality. Putting major announcements and instructions in writing; Effects of gossip and rumors in the workplace; How to teach employees the value of confidentiality.

  • Finding Training That Fits. Tanner, Rae // Credit Union Executive Journal;Nov/Dec2001, Vol. 41 Issue 6, p36 

    Presents information on developing training programs for credit union members. Considerations to find the best training for a certain budget; Advantages and disadvantages of training programs; Considerations on adapting tailored training programs.

  • 'If you train me, I'll leave; if you don't, I'll stay' Darbe, Alan // Credit Union Magazine;Apr2002, Vol. 68 Issue 4, p36 

    Focuses on considerations on the training of information technology (IT) professionals in U.S. credit unions. Importance of reviewing the credit union's structure in prioritizing training for IT professionals; Evaluations of the staff'e level of expertise; Issue of measuring the results of the...

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics