TITLE

Hub's Primetime Fosters 'Ties'

AUTHOR(S)
Umstead, R. Thomas
PUB. DATE
March 2011
SOURCE
Multichannel News;3/28/2011, Vol. 32 Issue 13, p12
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the television (TV) programming strategy of TV network The Hub. It states that based from The Hub president Margaret Loesch, the new upfront programming strategy of The Hub is composed of several classic TV programs for children and adult viewers including "Happy Days," "Family Ties," and "The Wonder Years." It adds that the programming strategy is based on a research showing that TV audiences and advertisers seek for TV programs that family members can watch together.
ACCESSION #
59773894

 

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