TITLE

CBS Ushers in New Era Of Madness With TVs Tuned to Turner, Too

AUTHOR(S)
Reynolds, Mike; Eggerton, John; Gibbons, Kent
PUB. DATE
March 2011
SOURCE
Multichannel News;3/21/2011, Vol. 32 Issue 12, p4
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports that CBS Broadcasting Inc. will air the National Collegiate Athletic Association (NCAA) March Madness together with Turner Broadcasting Station (TBS) , Turner Network Television (TNT) and TruTV, as part of its 14-year deal worth 10.8 billion dollars with Turner Sports Inc.
ACCESSION #
59493096

 

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