TITLE

A BRIEF HISTORY OF INTERNAL ORGANIZATION COMMUNICATION THROUGH THE 1940s

AUTHOR(S)
Hay, Robert D.
PUB. DATE
July 1974
SOURCE
Journal of Business Communication;Summer74, Vol. 11 Issue 4, p6
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
This article discusses the development of research into internal organization communications in the 1940s. The first communications research studies were conducted during World War II due to the U.S. government's support of persuasive mass communications for servicemen; studies of the effects of psychological warfare and propaganda; and studies of efforts to sell war bonds and to gain civilian support for government rationing. The Hawthorne studies conducted by the Harvard Graduate School of Business in 1927 recognized informal communications and the grapevine as well as providing and led to the development of interviewing programs for employees.
ACCESSION #
5932859

 

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