By The Numbers 123

March 2011
Wireless Week;Mar2011, Vol. 18 Issue 2, p34
Trade Publication
The article reports on the effort of smartphone analytics company Flurry Inc. to market social games to the 18-to-34-year old group of hardcore male gamers. It states that in February 2011, the company has determined over 250 million iOS and Android devices in the market and it detects over 750,000 new devices every day. Flurry says that the audience who plays mobile social games beats any of the U.S. primetime television show, in which the best of the shows can top 20 million viewers daily.


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