TITLE

Russian shows get self-exams

AUTHOR(S)
Holosworth, Nick
PUB. DATE
March 2011
SOURCE
Variety;3/7/2011, Vol. 422 Issue 4, p11
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on audience research for television programs in Russia. A number of topics are addressed including the evaluation of pilot television programs, the activities of CTC Media, a Russian television research organization, and the limited use of focus groups for Russian television programming.
ACCESSION #
59227706

 

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