TITLE

Insurance Company Web sites seen lacking

AUTHOR(S)
Lee, Karen
PUB. DATE
January 2002
SOURCE
Employee Benefit News;Jan2002, Vol. 16 Issue 1, p15
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the failure of the life insurance industry to capitalize on the importance of the Internet on their businesses. Growth of Internet traffic on insurance Web sites in 2000; Response rate of insurance companies' Web customer service; Reasons behind insurers' attitudes toward Web transactions; Potential role of the Internet in helping insurers boost sales.
ACCESSION #
5885071

 

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