TITLE

Chegg Launches Revenue-Sharing Pilot

PUB. DATE
August 2009
SOURCE
Educational Marketer;8/17/2009, Vol. 40 Issue 16, p2
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the launch of a pilot revenue-share program for publishers by Santa Clara, California-based online college textbook rental service Chegg Inc. in the U.S. in August 2009. It states that New York-based McGraw-Hill Cos. was the first to sign on the program, contributing about 25 to 35 titles, including frontlist titles. It discusses the difference between the business models of Chegg and online movie rental service Netflix Inc.
ACCESSION #
58771967

 

Related Articles

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sign out of this library

Other Topics