TITLE

B&N Launches NOOKstudy e-Reader Software for PCs and Macs

PUB. DATE
July 2010
SOURCE
Educational Marketer;7/19/2010, Vol. 41 Issue 15, p5
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the move of Barnes & Noble Inc. (B&N), the distributor of the Nook electronic reader to launch its NOOKstudy integrated software solution for Mac and personal computers (PC) in the U.S. Tracey Weber, Barnes & Noble's executive vice president for textbooks and digital education, mentions her excitement on the growing student acceptance of electronic textbooks. It notes that NOOKstudy is being operated at several two-year and four-year universities in the country.
ACCESSION #
58738810

 

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