Budget Challenges Loom in Key Textbook Adoption States

March 2010
Educational Marketer;3/15/2010, Vol. 41 Issue 6, p2
Trade Publication
The article focuses on budget issues regarding textbook adoption in K-12 education in the U.S. Association of American Publishers (AAP) Florida lobbyist Bob Boyd stresses that Florida is confronting a budget deficit which significantly affects the state's instructional materials funding. It also mentions that the nation's textbook adoption will significantly provide revenue growth opportunities for education publishing companies such as McGraw-Hill Book Co. and Pearson Education Inc.


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