TITLE

Golf and NBC Play Partners

AUTHOR(S)
Reynolds, Mike
PUB. DATE
February 2011
SOURCE
Multichannel News;2/21/2011, Vol. 32 Issue 8, p10
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the partnership of the Golf Channel Inc. and NBC Sports for the coverage of the World Golf Championships-Accenture Match Play Championships in Marana, Arizona. It indicates that both networks will be responsible for the graphics, promotion, production, and on-air talent of the 64-man tournament from February 23-27, 2011. According to NBC network president Mike McCarley, the coverage will also be emphasizing the partnership of Golf Channel and NBC.
ACCESSION #
58665129

 

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