TITLE

Explaining B&N's Unfair Punishment from Wall Street

PUB. DATE
November 2009
SOURCE
Book Publishing Report;Nov2009, Vol. 34 Issue 11, p9
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents the author's perspectives of advertizing Barnes & Noble Inc.'s Nook electronic (e)-book to the hype-star top get attention for the product in the U.S. in 2009.
ACCESSION #
58624406

 

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