TITLE

WHAT'S AHEAD IN MARKETING

AUTHOR(S)
Goch, Lynna
PUB. DATE
January 2011
SOURCE
Best's Review;Jan2011, Vol. 111 Issue 9, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
An introduction to the journal is presented in which the editor discusses the importance of communication strategies to help insurance companies achieve strategic marketing investment plans.
ACCESSION #
58512532

 

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