TITLE

SWOT Analysis

PUB. DATE
November 2010
SOURCE
California Pizza Kitchen, Inc. SWOT Analysis;Nov2010, p1
SOURCE TYPE
SWOT Analysis
DOC. TYPE
Article
ABSTRACT
A business analysis of California Pizza Kitchen Inc., a restaurant services company which runs as a casual dining chain focused on the premium pizza segment, is provided, focusing on its strengths, weaknesses, opportunities and threats (SWOT) faced. Strengths include leveraging information technology capabilities. Weaknesses include declining profitability. Opportunities for improvement include positive market outlook for frozen food in the U.S. Threats to the company include growing popularity of vegetarian food.
ACCESSION #
58151702

 

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