SWOT Analysis

November 2010
California Pizza Kitchen, Inc. SWOT Analysis;Nov2010, p1
SWOT Analysis
A business analysis of California Pizza Kitchen Inc., a restaurant services company which runs as a casual dining chain focused on the premium pizza segment, is provided, focusing on its strengths, weaknesses, opportunities and threats (SWOT) faced. Strengths include leveraging information technology capabilities. Weaknesses include declining profitability. Opportunities for improvement include positive market outlook for frozen food in the U.S. Threats to the company include growing popularity of vegetarian food.


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