Scripps' Hardball Tactics Pay Off

Farrell, Mike
February 2011
Multichannel News;2/14/2011, Vol. 32 Issue 7, p27
The article offers information on the Scripps Networks Interactive Inc. It reports on the company's 69 percent increase of the affiliation revenue in 2010 which also included the 61 percent increase in the fourth quarter of the year. It discusses the company's objective to give emphasis on the value of its networks including Home and Garden Television, Food Networks, and Great American Country.


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