TITLE

TRENDS TO WATCH IN CASUAL PERFORMANCE OUTERWEAR LEADING BRANDS SPEAK OUT

AUTHOR(S)
Bouchard, Nancy Prichard
PUB. DATE
January 2011
SOURCE
SGB;Jan/Feb2011, Vol. 44 Issue 1, p58
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents information on the new trend in the outerwear industry. Marty Weening, president of Gramicci, says that the demand for weightless outwear is increasing and customers are asking for lighter weight insulative but breathable jackets and barn coats. Jinesse Reynolds, vice president of product for Ibex says, they are focusing on traditional outerwear like the Run Out Jacket and Mad River Coats.
ACCESSION #
58030347

 

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