TITLE

Fluxo de caixa e análise do posicionamento estratégico

AUTHOR(S)
Brasil, Haroldo Guimarães; Fleuriet, Michel
PUB. DATE
October 2003
SOURCE
Revista de Economia e Administração;out-dez2003, Vol. 2 Issue 4, p1
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
In this paper we show how to detect some strategic aspects of the firm applying cash flow analysis. We link competitive strategy to financial attributes such as liquidity, cash flow generation, debt policy, and return on capital. We adopt Michael Porter's model as a fundamental reference.
ACCESSION #
57933333

 

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