TITLE

THE NEW DRIVE TO REVIVE GM Roger Smith's successor will inherit lots of talent and other formidable assets. But the job ahead is to lift profits, win back old customers, and woo young buyers

AUTHOR(S)
Taylor, III, Alex; Pak, Jung Ah; Berlin, Rosalind Klein
PUB. DATE
April 1990
SOURCE
Fortune;4/9/1990, Vol. 121 Issue 8, p52
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
No abstract available.
ACCESSION #
57868923

 

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