TITLE

P&G REWRITES THE MARKETING RULES Procter & Gamble, once considered the corporate Kremlin, is pushing authority down, speeding decisions up, and getting much, much closer to the customer

AUTHOR(S)
Dumaine, Brian; Kuhn, Susan E.
PUB. DATE
November 1989
SOURCE
Fortune;11/6/1989, Vol. 120 Issue 11, p34
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
No abstract available.
ACCESSION #
57868230

 

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics