TITLE

INTERNATIONAL COMMUNICATIONS

AUTHOR(S)
Feinberg, Lilian O.; Lesser, Irvin H.; Román, Carmen Pérez
PUB. DATE
June 1972
SOURCE
Journal of Business Communication;Summer72, Vol. 9 Issue 4, p49
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
This article presents a report on the international communication activities of the American Business Communication Association (ABCA), as of June 1972. The first part of the report deals with the history of the international communications committee of the ABCA. It aims to determine the understanding needed of cultural patterns, national thought patterns and semantics as well as investigate the techniques used by firms in the U.S. and abroad. The second part of the report discusses problems in teaching English to Spanish-speaking business students. The third part of the report presents comments from various correspondents on the issue.Cultural differences influence the characteristics of foreigners when writing to firms in the U.S.
ACCESSION #
5761427

 

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