TITLE

COMMUNICATION TESTING PRACTICES: A Survey of Selected Universities

AUTHOR(S)
Cox, Homer L.
PUB. DATE
September 1970
SOURCE
Journal of Business Communication;Fall70, Vol. 8 Issue 1, p13
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article discusses the results of a survey of communication and testing practices in university business divisions that are recognized by the American Association of Collegiate Schools of Business (AACSB). The article states that the survey found that writing skills are the students' greatest weakness, raked below reading, speaking, and listening. The article states that the purpose of this survey and associated testing is to help create a set of tests that can be administered in 90 minutes to business students and employees.
ACCESSION #
5761341

 

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